Copywriting

“Nobody tells this to people who are beginners, I wish someone told me. All of us who do creative work, we get into it because we have good taste. But there is this gap. For the first couple years you make stuff, it’s just not that good. It’s trying to be good, it has potential, […]

What a fantastic story, co-written and produced by David Bokser and Matt Berenty. There are so many thoughtful little subtleties throughout that I keep coming back to watch it. The writing is brilliant.