Privacy Policy
Effective Date: 3 November 2026
Amy Leigh Bairstow trading as Sound Human Studio (“we,” “us,” or “our”) operates the website amybairstow.com.au (the “Site”). This Privacy Policy explains how we collect, use, manage, and protect your personal information in accordance with the Australian Privacy Principles (APPs) set out in the Privacy Act 1988 (Cth).
Because our Site does not allow user registrations, accounts, or public comments, we collect very limited data from visitors.
1. Information We Collect
We only collect personal information that is reasonably necessary for our business functions as a freelance copywriting and marketing service. This information is collected either voluntarily from you or automatically through standard website operations.
- Voluntary Information: If you contact us via email, a contact form, or phone, we collect your name, business name, email address, phone number, and any details about your project that you choose to share.
- Automated Information: We automatically collect basic, non-identifiable technical data through our website hosting provider or analytics tools (such as Google Analytics). This includes your IP address, browser type, operating system, pages viewed, and the dates and times of your visit.
2. How We Use Your Information
We use your information strictly to run our business and provide our services. This includes:
- Responding to your inquiries, discussing briefs, and providing project quotes.
- Delivering professional copywriting, marketing, and consulting services.
- Managing invoices, payments, and administrative tasks.
- Analysing website traffic to improve our Site’s user experience.
We will not use or disclose your personal information for any secondary purpose without your consent, unless an exception applies under the Australian Privacy Principles.
3. Cookies and Tracking
Our Site uses cookies (small text files placed on your device) to help the website function correctly and to analyse basic visitor traffic. You can choose to disable cookies through your individual browser settings; however, this may affect how you interact with our Site.
4. Data Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties. We only share data with trusted third-party service providers who assist us in operating our business, such as:
- Website hosting and analytics providers.
- Email, communication, and project management software.
- Invoicing, accounting, and bookkeeping platforms.
Some of these service providers may store or process data on servers located overseas (such as in the US). We take reasonable steps to ensure that these overseas recipients handle your personal information securely and in a manner consistent with Australian privacy laws. We may also disclose your information if required to do so by law.
5. Data Security
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. As a digital business, we utilise secure software and access controls. However, please note that no method of transmission over the internet is 100% secure, and data transmission is at your own risk.
6. Third-Party Links
Our Site may contain links to external websites (such as client portfolios, resources, or social media profiles). We are not responsible for the privacy practices, policies, or content of those third-party sites.
7. Accessing and Correcting Your Information
Under the Australian Privacy Principles, you have the right to request access to the personal information we hold about you, or to request that we correct any inaccuracies. If you would like to make such a request, please contact us using the details below. We will respond to your request within a reasonable timeframe.
8. Complaints
If you have a complaint about how we handle your personal information, please contact us directly so we can resolve the matter. If you are not satisfied with our response, you have the right to lodge a formal complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices or for legal reasons. Any updates will be posted on this page with a revised “Effective Date.”
10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact:
Amy Leigh Bairstow
Trading as Sound Human Studio
Email: amybairstow [at] live.com.au
Website: soundhumanstudio.com.au
What is personal information?
“Personal information” means any information or opinion, whether true or not, and whether recorded in a material form or not, about an identified individual or an individual who is reasonably identifiable. In general terms, this includes information or an opinion that personally identifies you either directly (e.g. your name) or indirectly.
What personal information do we collect?
The personal information we collect about you depends on the nature of your dealings with us or what you choose to share with us. The personal information we collect about you may include:
● name;
● mailing or street address;
● date of birth;
● email address;
● phone number
You do not have to provide us with your personal information. Where possible, we will give you the option to interact with us anonymously or by using a pseudonym. However, if you choose to deal with us in this way or choose not to provide us with your personal information, we may not be able to provide you with our services or otherwise interact with you.
How do we collect your personal information?
We collect your personal information directly from you when you:
● interact with us over the phone;
● interact with us in person;
● interact with us online;
● participate in surveys or questionnaires;
● attend an event organised by Amy Leigh Bairstow;
● subscribe to our mailing list;
● apply for a position with us as an employee, contractor or volunteer.
Collecting personal information from third parties
We may also collect your personal information from third parties or through publicly available sources. We collect your personal information from these third parties so that we can deliver high quality content that is relevant to your business.
How do we use your personal information?
How do we use your personal information?
We use personal information for many purposes in connection with our functions and activities, including the
following purposes:
● provide you with information or services that you request from us;
● deliver to you a more personalised experience and service offering;
● improve the quality of the services we offer;
● internal administrative purposes;
● marketing and research purposes.
Disclosure of personal information to third parties
We may disclose your personal information to third parties in accordance with this Policy in circumstances
where you would reasonably expect us to disclose your information. For example, we may disclose your
personal information to:
● our third party service providers (for example, our IT providers);
● our marketing providers;
● our professional services advisors.
Transfer of personal information overseas
Some of the third-party service providers we disclose personal information to may be based in or have servers located outside of Australia. Where we disclose your personal information to third parties overseas, we will take reasonable steps to ensure that data security and appropriate privacy practices are maintained. We will only disclose to overseas third parties if:
● you have given us your consent to disclose personal information to that third party; or
● we reasonably believe that:
○ the overseas recipient is subject to a law or binding scheme that is, overall, substantially similar to the APPs; and
○ the law or binding scheme can be enforced; or
● the disclosure is required or authorised by an Australian law or court / tribunal order.
How do we protect your personal information?
Amy Leigh Bairstow will take reasonable steps to ensure that the personal information that we hold about you is kept confidential and secure, including by:
● having a robust physical security of our premises and databases / records;
● taking measures to restrict access to only personnel who need that personal information to effectively provide services to you;
● having technological measures in place (for example, anti-virus software, fire walls).
Online activity
Cookies
The Amy Leigh Bairstow website uses cookies. A cookie is a small file of letters and numbers the website puts on your device if you allow it. These cookies recognise when your device has visited our website(s) before, so we can distinguish you from other users of the website. This improves your experience and the Amy Leigh Bairstow website(s). We do not use cookies to identify you, just to improve your experience on our website(s). If you do not wish to use the cookies, you can amend the settings on your internet browser so it will not automatically download cookies. However, if you remove or block cookies on your computer, please be aware that your browsing experience and our website’s functionality may be affected.
Website analytics
Our website uses [insert relevant analytics service] to help us better understand visitor traffic, so we can improve our services. Although this data is mostly anonymous, it is possible that under certain circumstances, we may connect it to you.
Direct marketing
We may send you direct marketing communications and information about our services, opportunities, or events that we consider may be of interest to you if you have requested or consented to receive such communications. These communications may be sent in various forms, including mail, SMS, fax and email, in accordance with applicable marketing laws, such as the Australian Spam Act 2003 (Cth). You consent to us sending you those direct marketing communications by any of those methods. If you indicate a preference for a method of communication, we will endeavour to use that method whenever practical to do so.
You may opt-out of receiving marketing communications from us at any time by [following the instructions to “unsubscribe” set out in the relevant communication] / contacting us using the details set out in the “How to contact us” section below. In addition, we may also use your personal information or disclose your personal information to third parties for the purposes of advertising, including online behavioural advertising, website personalisation, and to provide targeted or retargeted advertising content to you (including through third party websites).
Retention of personal information
We will not keep your personal information for longer than we need to. In most cases, this means that we will only retain your personal information for the duration of your relationship with us unless we are required to retain your personal information to comply with applicable laws, for example record-keeping obligations.
How to access and correct your personal information
Amy Leigh Bairstow will endeavour to keep your personal information accurate, complete and up to date. If you wish to make a request to access and / or correct the personal information we hold about you, you should make a request by contacting us and we will usually respond within 7 days.
Links to third party sites
Amy Leigh Bairstow website(s) may contain links to websites operated by third parties. If you access a third party website through our website(s), personal information may be collected by that third party website. We make no representations or warranties in relation to the privacy practices of any third party provider or website and we are not responsible for the privacy policies or the content of any third party provider or website. Third party providers / websites are responsible for informing you about their own privacy practices and we encourage you to read their privacy policies.
Inquiries and complaints
For complaints about how Amy Leigh Bairstow handles, processes or manages your personal information, please contact Amy. Note we may require proof of your identity and full details of your request before we can process your complaint. Please allow up to 7 days for Amy Leigh Bairstow to respond to your complaint. It will not always be possible to resolve a complaint to everyone’s satisfaction. If you are not satisfied with Amy Leigh Bairstow’s response to a complaint, you have the right to contact the Office of Australian Information Commissioner (at www.oaic.gov.au/) to lodge a complaint.
How to contact us
If you have a question or concern in relation to our handling of your personal information or this Policy, you can contact us for assistance as follows:
Email: amybairstow (at) live.com.au